Why a Successful Holiday Season Starts with Returns

Changing return policies can help boost sales and improve the consumer's experience with a brand. While consumers don’t start thinking about their holiday shopping list until November, retailers have been hard ...

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The Surprising ROI of Online Returns

We can all agree that acquiring new customers is hard. After months of setting up your marketing campaign, re-targeting, personalization and optimizing your store website, it can be painful to see someone ...

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Maximizing Online Returns Conversions: A Webinar Recap

I recently sat down with eCommerce leaders from Celigo and BVAccel for the webinar "Maximizing Online Returns Conversions". In the webinar, we share tips, best practices, and real-world examples to help brands ...

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5 Ways to Improve Post-Holiday Returns & Drive New Revenue

In the webinar, How to Manage Holiday Returns, I sat down with Thomas Marks, VP of Marketing at Stitch Labs, to discuss best practices to manage returns during the rush of the holiday shopping season. Many of ...

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The Ultimate Guide to Mastering Holiday Returns

This year, holiday e-commerce spending is expected to break through $100 billion in the U.S. making it the largest online shopping season ever - but it will also be the largest return year ever. As big ...

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Building a Better Online Returns Experience

Online returns have been largely overlooked. Since the start of e-commerce, the online returns experience has looked something like this: •  Shopper gets the product and doesn’t like it •  They get their label ...

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